Marketing Tips For Commercial Cleaning Companies

Marketing tips for commercial cleaning companies are more popular than ever. With the building and construction trade being hit badly by the recession many companies are spending less on commercial cleaning generally. All is not lost though and this article explains why.

The key is to have a number of strategies in your marketing mix. For the new economy of 2009 and beyond this one strategy alone will probably bring you over 70% of your new customers. Historically much of the business deals in this sector came through word of mouth. Now though if you don't have an online presence and a website you are potentially losing out big time.

The beauty is that many businesses look for commercial cleaners on line and they do so by using something called local search on Google. If you are a local cleaning company you really do not need a sophisticated website. Just one that appears when people search for you.

If you make sure your site has the best keywords contained within its content and pointing to it you will be home and dry. Well almost. If you use the Google keyword tool have a look at a search term like commercial cleaners London. This is just one search term that in a month gets about 700 searches. Imagine if just ten percent of those people visited your site and then ten percent of those rang and employed your services?

Could you cope with 7 new customers each and every month? I think so. Remember this is one search term. There are lots of others as well. If you add them all up you will no doubt end up with twice that figure. When you add to this Google maps and some free business classified listings you really will explode your business.

Denise Oyston is an Online marketing Consultant in Lancashire and is unique in having a sales and marketing background. If you've enjoyed all the useful information you read here, you'll love everything else you find at [http://www.najedaonlinemarketing.com]Onlinemarketinglancashire. You can also sign up for a free online marketing course at her blog at [http://www.najedaonlinemarketing.com]najedaonlinemarketing.

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